Over 60% of web searches now happen on mobile devices. The number one benefit of a responsive layout is the guarantee that any user on any device will have the best experience possible on your website, and the most consistent. Website responsiveness is also a great way to refine the content on your site, making sure that those using a mobile device are only seeing the most essential information. With the Google algorithm update, a responsive web design increases visibility on search engines—because it is mobile-friendly. A site with an effective mobile experience will show up in search results above one without.